The Bachelor of Business Management (Hons) is a three-year, six-semester undergraduate program designed to develop comprehensive knowledge and practical skills in modern business management. The program covers management, economics, accounting, information technology, organizational behavior, business strategy, leadership, and entrepreneurship. It emphasizes analytical thinking, integrated problem-solving, decision-making, and practical exposure to prepare students for dynamic organizational environments.
Duration
Discipline
Level
Affiliation
Last Updated
Direct Entry to Level 1 of the Degree:
a minimum of 50% in mathematics at the SEE level after successfully completing 10+2 or its equivalent in any subject;
or
successful completion of the 0-Level or its equivalent with credit in mathematics and the A-Level with at least two passes;
or
completion of the SPM or its equivalent with credit in mathematics and the STPM with two full passes or an equivalent with a minimum CGPA of 2.0;
or
A degree that APU recognises as being on par with the aforementioned
Direct Entry to Level 2 of the Degree:
Level 1 of an APU Computing & Technology Program successfully completed; a diploma in computer science, information systems, information technology, software engineering,
or
an equivalent with a minimum CGPA of 2.5; any other diploma with a minimum CGPA of 2.5 and SPM-level credit in mathematics;
or
a qualification that APU recognises as equivalent to the aforementioned.
English Requirements
IELTS: 6.0 TOEFL: 79–80 online, 550 on paper, and 213 on computer
Other Certification or Evidence of English Proficiency that APU recognises as equivalent to the aforementioned Candidates without the aforementioned will have to take the APU English Placement Test, and depending on the results, they might have to attend the APU Intensive English Program (IEP) before the Degree program begins.
The academic standards for each degree are broken down into three levels, with level 3 completion representing the Honours grade. Each level is equivalent to a year of study for full-time students. Two semesters, each lasting six months, make up a full-time academic year. A minimum of 16 weeks of instruction and an additional 2 weeks of independent study and evaluation are included in each semester.
Level 1
You will get a fundamental grasp of the business environment, including management, law, accounting, economics, entrepreneurship, and marketing. Additionally, we will introduce you to quantitative skills, computing and IT abilities, business and communication skills, and self-directed learning. In order to give you a strong foundation in business management theories and practices, all business management programs have a common first year.
Common Course:
Marketing
Business Law
Quantitative Skills
Fundamentals of Entrepreneurship
Accounting Skills
People Management
Computing and IT in the Workplace
Business Economics
Introduction to Management
Business and Communications Skills
Level 2
Behavioural science, business ethics and governance, critical thinking in management, and international culture and communications are just a few of the more advanced courses you will be exposed to. Additionally, a thorough grasp of functional management in a variety of fields will be acquired. With the help of SAP's industry-leading software, you will learn more about fundamental business operations. In order to better prepare you for the workplace and future research, we will continue to foster your autonomous learning.
Internship
For a minimum of 12 weeks, students will participate in an internship or industrial training to help them transfer smoothly from the classroom to the workplace.
Common Course
Specialized Course
Level 3
You will expand your expertise with addressing more contemporary and realistic business management issues by drawing on your prior education and work experience. You will learn strategic management and leadership techniques with the goal of developing you as a corporate leader. You must investigate a topic on your own for a final year project in order to showcase both your academic and practical skills in the chosen field of study.
Course
Specialized and Option Course
After completing the program, graduates will be able to:
Apply fundamental and advanced principles of business management.
Analyze business environments and organizational challenges.
Apply knowledge of accounting, economics, marketing, operations, and management.
Develop effective business strategies and support managerial decision-making.
Demonstrate leadership, teamwork, communication, and interpersonal skills.
Apply analytical and critical-thinking skills to solve complex business problems.
Identify entrepreneurial opportunities and develop innovative business solutions.
Use information technology and business tools to improve organizational efficiency.
Apply ethical, professional, and socially responsible management practices.
Conduct business research and use evidence to support organizational decisions.
Manage organizational change and adapt to dynamic business environments.
